Professor Yunus also works closely with social businesses and discusses their merits frequently. Claiming that, “in order to accommodate the whole of human being—one first step would be to create another kind of business: business to do good to people without any expectation of any personal benefit out of it.” It is from this concept that VIRTŪ was born - as a rejection to the standard for-profit business model that values the almighty dollar above all else. Proessor Yunus believes that social businesses are a tool for peace - as no lasting peace can happen when people are subjected to extreme poverty.
As a young social business it’s obvious we have a lot to learn. We’re constantly looking to those who have come before us, those who believe in what we do, and those who champion our causes. Professor Yunus is a source of inspiration and awe for us at VIRTŪ, and to have the opportunity to show him our business, explain our goals and learn from him first hand is a true honor. Our gratitude knows no bounds!
If you are interested in learning more about the work Professor Yunus does, or would like to know his thoughts on certain topics, please leave us a comment!