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Insights and stories

The (bumpy) road towards Empowerment

29/4/2016

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Ethical production is hard, man I'm not going to even try and lie. Doing things the right way is tough, specially in an industry that is known for pushing their producers beyond their limits and underpaying them. Honestly, it's a quite horrible combination. But here we are, trying to disrupt an industry, setting up new standards of producing. And along with those standards come patience, empathy and a whole lot of understanding towards our producers. By this same standard we expect nothing less from you :) At VIRTŪ we are trying to establish a shared commitment between us all, a journey towards empowerment that starts with our 'Perfect Shirts'.

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A journey through Guachupita

15/3/2016

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Guachupita is a marginalized neighborhood located to the East of Santo Domingo the capital of the Dominican Republic. It is mostly conformed by people who have migrated from rural areas into the city in search of better lives. Historically known for being dangerous and drug-ridden, this barrio lacks basic services ( potable water, electricity, waste removal) that are necessary for the progress of a community. 

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